Something that a lot of men and women don’t think about is adding video to their websites in order to add content and to help with their search engine positioning. This is certainly one of the best and easiest ways to increase your rankings almost instantly. Google will look at this video as extra content for your web page. By the time you are done reading this report you will recognize why video is so important to have on your web page.
Locating the right video will be the 1st thing you are going to need to do. Creating your own video or even getting one from YouTube will be your only options when it comes to incorporating the video to your web site. Of course your best bet is to generate your own video as you can make a unique video that men and women will remember. Within this video you can either talk about the product that you are trying to market, or you can just talk about the niche your in and provide a few tips to the people watching the video.
Content is one thing that Google really loves and this video is seen as content material for your web page. Now after you create your video you should then take the video and upload it to YouTube, and work with the YouTube embedded link to add the video to your web page. Part of the way that Google determines your positioning is by looking at what websites your web page is linking to. Google will look at this link going to YouTube and end up offering you a better ranking.
If men and women like your video, you may find that these men and women will link to your web page in order to share your video with their web page visitors. This is usually what is actually known as a backlink, and the more backlinks you get to your web page the better ranking you will end up getting.
You may well know this already, but Google will look at how long your website visitors are on your web page in order to decide on how they will rank your web page. If your web page visitors only stay momentarily, Google will feel that your web page is not very valuable. Google will provide you a better ranking if your web page visitors stay on your web page for a long time and if they happen to be watching your video they will hang out a little while. Not to mention, the longer you have men and women on your web page, the better the possibility that they will invest in something or even click on one of your Adsense ads.
These are just a number of the major reasons why each and every person should have video on their websites. Your video is an excellent method for you to get your name out there as well as to get your brand name out there. You will see that you can create a video utilizing a screen capture software or perhaps a camcorder, but the primary key to the video is to make it enjoyable so people will want to watch it.
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