It is essential to create sound business systems today, but there are a handful of warnings about forcing these systems to your business. Make sure not to create systems that creates bureaucracy. There are times where you will get introduced into systems and create systems as well. Sometimes you get trapped in systems in terms of actual implementation of task at hand.
It is so easy to feel productive these days because you are attempting to develop a system but you are not really doing any work, you are just busy creating a system. Usually when you are getting caught for that reason of being busy, you get to think deeply about these systems just to come up with a perfect system. Which makes it worse since you keep pushing out the the moment to get some work done using small business computer systems. Use an extremely basic system and then enhance the system as you go.
McDonald’s creates robots and that’s how they get fifteen your olds to run their McDonald’s franchises. The way I create my systems is, I like to give a little bit of wiggle room. I like to make sure that the person can make suggestions and improve and if they come up with new ideas, then that can get implemented into the way that we do things. I don’t want to have everything such to that granular detail that it will take you three minutes to do keyword research, do this step, this step and this step and once you’ve done that keyword research, then jump over to the next task. I’m a little bit more flexible than that.
Sound business systems 2.0. Most people spend too much time on their back end. This is something that I was fortunate enough to do, I do some SEO services interviews and I’ve been lucky to do some interviews with some high people. I interviewed Rich Schefren. Another guy, Jim Fleck I interviewed. Both of them at the same time, started to talk about this idea, and I thought, wow, this is quite interesting. We have drummed into us that the money is in the back end and the idea being you create a series of products. What you want to do is, you get your client very cheaply and then once they’re into your business funnel, then you create back end products to profit out of that client.
That is one quick tip for you if you want to create systems for your SEO company business. You have to do something if you want to avoid the trap in developing systems using back end tasks. A few things I wish to suggest is you need to develop a system and know your profit model as well. The most sensible thing I will do is to give you a good example of this and then let you know which areas to focus on once you get tied with these back end tasks. The reason I am telling you this is because we have to treat every business as something that runs using effective systems. That is why I am providing you with the most notable level of systems to use as opposed to going really granular into these sub systems in your business.
The top system, let’s say in my trading business, I’ve got a very cheap course referred to as Ultimate Trading System and that is my front-end lead generator product. For anybody who know classic old fashioned marketing, you would like to tip leads to the top so that as they progress down this marketing funnel, they get marketed more expensive products while they head down using sound business systems. So at the front end, up the top, you want a cheap product or even a low end product to have people in.
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