Remember not too long ago, SEO professionals used to tell us that any website constructed with a lot of flash components, something that had all the bells and whistles and would almost jump right out of the screen to grab your attention, was just a poor idea in terms of SEO? They informed us that the bots were not able to “read” the coding connected with these elements and thus they’d scurry away in confusion and not rank your website at all.
The most important thing, we were advised, was SEO and not necessarily a “cool” looking webpage. If you really wanted to realise your aspirations in online marketing terms then you needed to have all those algorithmic elements in place, so that your page was optimised and would automatically rise to the top of the search engine results. The argument submitted by the experts at that time additionally went on to say that the visitor who was “really serious” and who had money to spend needed information and facts and an answer to the challenge and wasn’t concerned with pretty visuals. You needed to keep it simple, clear-cut and not squander all your time, energy and resources on “flash.”
Okay, be that as it may but somewhere in the middle there must be a compromise scenario. We’re coming to terms with the undeniable fact that the newest algorithmic changes submitted by Google apparently indicate that user experience is way more significant than technical optimisation. That doesn’t mean to say that we should produce the webpage equivalent of a Times Square billboard and introduce as many assorted flash components as we can, now. It does however imply that the style of the site has to be able to produce an impression, whilst also being practical. An incredible place to begin will be http://www.sellingonline.co.uk to help you achieve your goals!
Look for hints from an SEO UK expert who is familiar with what you should try and accomplish in your current market and inside your specialised niche. You’ve got to be ready to make certain that the visitor likes what he or she sees within the first moment of exposure and is neither underwhelmed nor overwhelmed, but inspired to look further.
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