Using Website Development Stats To Verify Your Progress

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Your website development is a potential gold mine. It can take your business from so-so to WOW! All you need to do is learn how to use your statistical information to help you get it done.

Website stats tell you a variety of things. They can show you which products are doing well and which are not. You can learn what visitors like and dislike about your website development. Do your keywords work? That needs to be explained as well.

By starting a plan for your business, you will be able to map out where your sales should be year by year. With an online business, this can be accomplished through website statistics. These are measurements of various activities on your website that directly relate to your business.

Website Statistics.

One of the things that you want is traffic. If you don’t get traffic, sales will not follow and your business will stagnate. A marketing plan will detail how to get traffic. But, it’s definitely not foolproof.

You will need to measure your efforts to see if they are working. Statistics will help you here. What do you measure? Here are a few examples:

* Unique visitors (how many different people visit your site).
* Keyword analysis (which keywords bring in traffic and which don’t).
* Conversion rates (to track when visitors progress from reading to actually buying).
* Webpage analysis (see where visitors go to when they are in your website).
* Page views (the number of visitors to each individual page within your site).

These are just a few of the stats that you will be interested in knowing. When you first begin marketing your site, statistics can help you find out if you’re on the right page, so to speak.

Do the keywords you use drive traffic?

Statistics are gathered on a monthly basis, but it can still take a few months to see trends. Trends are a measure of the way that your current plan is taking shape. Because of the lag time, it’s not wise to make changes to your plan for several months, to give it time to work, or not work. When a business is in start-up mode, it will take that long to get an accurate measure of sales.

Site statistics give you somewhere to start. If you don’t have a way to measure things, you don’t know whether you’re hitting your target or missing it. Looking at all the statistics together gives you a better idea of what to change first in an attempt to improve your business.

To start off with, make sure you have a way to measure site information, right now. You can get both free and paid software tools to help you with this task. It’s also possible to employ specialised companies to measure and analyse this data, advising you about your next move. For a small online business enterprises, the software should help the owner to make a reasonable assessment to start out with.

Michelle Dale is The Managing Director of Virtual Miss Friday, an Executive Virtual Assistant who assists businesses and individuals with achieving their professional goals. Want to find out more about online business building success strategies? Contact VMF Now!

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Doing Titles And Descriptions Right

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Copy thatis matching what people are searching is a great way to get natural SEO. In here, we may talk about the best way to write titles and outlines, mainly because these are crucial when it comes to on page SEO and how important those titles are. This is how to learn SEO.

Titles must draw the reader in to make sure they read it. Usually, it’s sort of like a teaser that gives missing info to force the reader to read the whole way thru. This offloads a mystique and has a newsy quality to it. In here, the passive voice is handy. I donot say ‘Michel Fortin’s Copywriting and marketing Tips’ I say ‘Copywriting and promoting Tips By Copywriter Michel Fortin’. So copywriting, selling, tips or copywriter are front loaded.

I have the special luck of having been online for some time now and Iam known the way I’m known, so folk actually search for my name. I look at my Google figures and my traffic statistics and people keep looking and they find my blog through my personal name.

What I do is, I put those keywords in the front. I may not automatically be number one when it comes to copywriting tips, but that isn’t my goal anyway. My goal is that when it would seem in the search engine, those words hit them. So when they scan the search results, especially if you’re at the top, that’s great, but if you’re not, when folks scan, that hits them. That’s what I actually need to do.

Take alook at some of the blog articles. I should give you an example of what I’ve done with my past blog. I say, ‘Headlines that Pull, convince and Propel’ instead of exclaiming ‘How to Write press releases that Pull and Persuade’ or ‘How to tug and impel Readers with Headlines’ Instead, I put the word headlines because I know when people look for strap line tips, they type in the word headline. So I front loaded that keyword. That’s the kind of thing I do.

Let me warn you people now. Iam not an SEO person at all . I do tend to believe about the way in which the mind thinks. Imostly try to target putting those few keywords.

There’s a truly cool and fascinating study done at a university, released by Jakob Neilsen in his mag Use IT. He talked about using the passive voice ; front loading keywords are significant because eye tracking studies have conclusively proved that when folks scan a page, or when they type in words in search engines, they’ll type in, or look out for or scan for, and stop at, those two first words. The first three or 4 words maximum, but the 1st two words are crucial.

If you have Copywriting Tips or if you have sleeplessness Cure or Energy Boost, those are crucial because you are putting those keywords that folk are essentially looking for. But in my particular titles, in my particular blog posts, I tend to do that, but I also have a tendency to use it in such a manner that it drives folk into the blog post.

as an example, if I write a post on five of my best SEO copywriting tips. I’ll say Boost search site Traffic Using These five Tips…so the boost and the keywords are front loaded, but I did not mention what the tips are. I said : These 5 Tips, as if youhave to go into the article to know what those five tips are.

So I use a little bit of curiosity, intrigue, sometimes half-stated truths or half stated statements. I start the idea and then I use.. , the elipse so that people are driven into the blog post to read. My major goal is to get folk into my blog, into my site. SEO is a sort of an afterthought. This is how to do SEO. But it is especially important to get folk to interact with me and to buy my stuff.

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Applying Website Development Stats To Measure Your Gains

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Your website development can really make you money. It can take your business from so-so to WOW! All you need to do is learn how to use your statistical information to help you get it done.

Website statistics can tell you a lot of things. You can find out where your products are booming and busting. Find out what visitors like about your website development, and what they don’t like too. Do your keywords work? That can be explained also.

When you start planning your business, you need to develop a business plan that will help map out where you see your sales going from one year to the next. With online businesses you can do this through website statistics. These are measurements of various activities on your website that directly relate to your business.

Your Website Statistics.

One of the things that you want is traffic. If you don’t get traffic, sales will not follow and your business will stagnate. Your marketing plan outlines how you will proceed with getting that traffic. But, it’s definitely not foolproof.

You won’t know if your efforts are working unless you measure them. This is where statistics come in. Do you know what to measure? Consider these:

* Unique visitors (how many different people visit your site).
* Keyword analysis (to tell you which keywords would bring in traffic).
* Conversion rates (to track when visitors progress from reading to actually buying).
* Webpage analysis (see where visitors go to when they are in your website).
* Page views (the number of visitors to each individual page within your site).

These are just a few of the stats that you will be interested in knowing. When you begin marketing, the statistics can help you to see if you are on the right course.

Do the keywords you use drive traffic?

Statistics are gathered on a monthly basis, but it can still take a few months to see trends. Analysing a trend can show you if your current plan is working. As such, you should not make too many changes to your plan, allowing several months to see if anything is working or not. When a business is in start-up mode, it will take that long to get an accurate measure of sales.

Site statistics give you somewhere to start. If you don’t have a way to measure things, you don’t know whether you’re hitting your target or missing it. Analyse everything from an overall perspective and you’ll get a better idea of what to change as you move forward.

To start off with, make sure you have a way to measure site information, right now. You can get both free and paid software tools to help you with this task. It’s also possible to employ specialised companies to measure and analyse this data, advising you about your next move. For a small online business enterprises, the software should help the owner to make a reasonable assessment to start out with.

Michelle Dale is The Managing Director of Virtual Miss Friday, an accomplished Executive Virtual Assistant Service which helps companies of all sizes reach their commercial targets. Want to get more information about online business building success strategies that really work? Contact VMF today!

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