Search engine ranking is based on a variety of aspects and adding video to your website is one of the things that can help you with your ranking. This could be one of the best and also easiest ways to increase your rankings almost instantly. Google will look at this video as extra subject material for your web page. In this article we are going to be speaking about some of the benefits associated with adding video and why everyone who has a website should do this.
Locating an appropriate video will be the first thing you’re going to have to do. You basically have two possibilities when it comes to the video, you can either get one from YouTube or perhaps you can create your own video. Not surprisingly your best bet is to produce your own video as you can make a unique video that men and women will remember. In this particular video you can either speak about the product that you are trying to market, or you can just talk about the niche your in and provide a few recommendations to the people watching the video.
Content is one important thing that Google seriously loves and this video is seen as content material for your website. Now when you create your video you really should then take the video and upload it to YouTube, and use the YouTube embedded link to add the video to your website. Who you link to is significant to Google, and once you add the video like this, you will be developing a link to YouTube. Then when you’re linking to a powerful website like YouTube, Google will reward your site with better search positions.
If men and women like your video, you may find that these men and women will link to your website in order to share your video with their web page visitors. This helps to build you backlinks, and as everyone knows, backlinks are a significant key to search engine ranking.
You may well know this already, but Google will look at how long your website visitors are on your website in order to decide on how they will rank your website. If your website visitors only stay on your website for a short amount of time you will find that Google will not position your website very well. Now if men and women get to your website and watch your video and remain on your web page for a while, you will find that Google will give your website a boost in their rankings. And of course if you can keep these men and women on your website, you will find that you will have a better opportunity to sell one of your products or even get men and women to click on your pay per click ads.
We only covered a few of the reasons why it is essential to have video on your website, and you will probably be able to find more reasons. Yet another good reason for you to create your own video is that it is a fantastic way to brand yourself and also your products. You will recognize that you can create a video making use of a screen capture software or even a camcorder, but the primary key to the video is to make it enjoyable so people will want to watch it.
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